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Posts by Mark Resnick

Temporary Test Blog
How to evaluate market research platforms: Questions to ask
December 1, 2023
In the future, the role of insights will be different from what it is today. Shrinking budgets, shifting expectations and AI are pushing insights teams to work in a different way to truly facilitate ...
Temporary Test Blog
Why Zappi is more than a technology platform
June 29, 2023
The power of bringing together 3 areas of expertise In today's fast-paced world, technology and AI can make all the difference in market research. But technology isn’t the only thing that matters. A ...
Temporary Test Blog Insights
How successful researchers build tech-based partnerships
April 28, 2022
As a successful researcher, there’s no question that you’re busy. You have a lot on your plate. Your budget is tight. And now, you need to find a new tech platform? That takes a toll. It takes time. ...