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AdMiration

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AdMiration feature: Dulux's "Life is What You Paint It"
April 16, 2026
For this week's AdMiration feature, we looked at consumer response to Dulux's "Life is What You Paint It" ad — a campaign that marks 65 years since the iconic Dulux Dog first appeared on British TV ...
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What we’ve learned about great advertising from 100+ editions of AdMiration
April 9, 2026
Brands are endlessly striving to make their advertising creative more effective, because creative is one of the key controllable factors that drives return on media spend. In our effort to help ...
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AdMiration feature: Amazon’s ”The Good, the Bad, and the Ouchy”
April 2, 2026
For this week’s AdMiration feature, we looked at consumer response to Amazon’s ”The Good, the Bad, and the Ouchy” ad, part of their “Save the Everyday” campaign, which aired during the Oscars. Read ...
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AdMiration feature: Wendy’s “Sweeps Alley Oop”
March 26, 2026
For this week’s AdMiration feature, we looked at consumer response to Wendy’s “Sweeps Alley Oop” ad, part of their March Madness campaign in the US to promote their sweepstakes and the official ...
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AdMiration feature: IKEA’s “Coming Home”
March 19, 2026
For this week’s AdMiration feature, we looked at consumer response to IKEA’s “Coming Home” ad, part of their global campaign that’s initially launching in South Korea, China and Belgium before ...
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AdMiration feature: Ollie’s “Feed The Obsession: Mom Mode”
March 12, 2026
For this week’s AdMiration feature, we looked at consumer response to Ollie’s “Feed The Obsession: Mom Mode” ad, part of their national brand campaign that celebrates the joyful, devoted bond between ...
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AdMiration feature: Folgers’ “The Best Part of Wakin’ Up”
March 5, 2026
For this week’s AdMiration feature, we looked at consumer response to Folgers’ “The Best Part of Wakin’ Up” ad, which turns the brand’s recognizable jingle into a medley of famous songs about waking ...
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AdMiration feature: Warburtons’ “150 Years in the Baking”
February 26, 2026
For this week’s AdMiration feature, we looked at consumer response to Warburtons’ “150 Years in the Baking” ad, which celebrates the brand’s 150th anniversary and stars legendary actor Morgan ...
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The most inclusive Super Bowl yet? A look at how this year stacks up to last
February 19, 2026
Year after year, Super Bowl advertisers bring their most creative ideas to the biggest advertising stage in the US. In recent years, multicultural representation has shifted from a peripheral ...
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Temporary Test Blog Advertising
AdMiration feature: GEICO’s "Star Treatment"
January 15, 2026
For this week’s AdMiration feature, we looked at consumer response to GEICO’s “Star Treatment” ad, part of the brand’s latest campaign and platform “It Feels Good to GEICO” starring famous athletes ...
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