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Temporary Test Blog Advertising
Admiration feature: Corona Cero’s “For Every Golden Moment”
July 25, 2024
For this week’s AdMiration feature, we researched Corona Cero’s “For Every Golden Moment.” They created the ad as part of their Olympic & Paralympic Games campaign, after becoming the first ...
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Temporary Test Blog Advertising
AdMiration feature: Tide’s “Stains Happen to the Best of Us”
July 18, 2024
For this week’s AdMiration feature, we researched Tide’s “Stains Happen to the Best of Us.” The ad is part of P&G’s new campaign to support the Olympic Games Paris 2024, which features ...
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Temporary Test Blog Advertising
AdMiration feature: Liquid Death’s “Ozzy Osbourne warns kids not to snort Liquid Death”
July 11, 2024
For this week’s AdMiration feature, we researched Liquid Death’s “Ozzy Osbourne warns kids not to snort Liquid Death.” Liquid Death released this campaign to promote its new Death Dust, a powdered ...
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Temporary Test Blog Advertising
How to tap into cultural moments through advertising
July 5, 2024
Summer has only just begun in the northern hemisphere and there’s already a lot going on. The Euros are currently ongoing. We’re gearing up for the Olympics which will begin in a few weeks. Plus, it ...
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Temporary Test Blog Advertising
AdMiration feature: Snickers’ “Welcome Aboard the Hungry Skies”
June 27, 2024
For this week’s AdMiration feature, we researched Snickers’ “Welcome Aboard the Hungry Skies.” The ad is based on their “You’re not you when you’re hungry” campaign — which has been running for ...
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Temporary Test Blog Advertising
The problem with data quality in advertising insights, according to data scientists
June 25, 2024
Good data is essential to great advertising. Good data = validated ideas. Targeted, personalized campaigns. And better ROI. But if you want to prove the power of an idea or feel confident in your ...
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Temporary Test Blog Advertising
AdMiration feature: Paddy Power “Europe’s Favourites”
June 20, 2024
For this week’s AdMiration feature, we researched Paddy Power’s “Europe’s Favourites” ad, which was created just in time for bets to start pouring in for UEFA EURO 2024. In this particular ad, Paddy ...
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Temporary Test Blog Advertising
AdMiration feature: Irn-Bru’s “Mannschaft”
June 13, 2024
Welcome to a very special edition of our AdMiration feature! This week we had Richard Shotton, behavioral scientist and author of The Illusion of Choice and The Choice Factory, on as a guest author ...
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Temporary Test Blog Advertising
AdMiration feature: Fabuloso’s "The Accident"
June 6, 2024
For this week’s AdMiration feature, we researched Fabuloso’s “The Fabuloso’s: The Accident,” part of the brand’s telenovela-inspired “Dramatically Clean” campaign. Fabuloso, a Colgate-Palmolive ...
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Temporary Test Blog Advertising
AdMiration feature: Mike’s Hard Lemonade “Hard Days - Delivery”
May 30, 2024
For this week’s AdMiration feature, we researched Mike’s Hard Lemonade’s “Hard Days - Delivery” ad. This ad is part of a campaign that marks their 25th anniversary, which does a fantastic job at ...
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