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Temporary Test Blog

Temporary Test Blog Innovation
Unwrapping the favorites: Top candies consumers are craving this Christmas
November 25, 2025
One of the best things about the holiday season, in our opinion, is the candy. Holiday candy is a little dose of joy wrapped in festive colors with fun seasonal shapes and nostalgic flavors. And ...
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Temporary Test Blog
Fastest growing QSR brands in 2026: The playbooks behind their expansion
November 24, 2025
The quick service restaurant (QSR) industry is undergoing a period of change, and the associated turbulence is apparent in the list of chains that are going into 2026 ready to grow. Dave’s Hot ...
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Temporary Test Blog
From trend to core business strategy: Why sustainability became non-negotiable for CPG brands
November 21, 2025
Sustainability has been a big buzzword in the CPG space for over a decade. But more than just a passing trend, sustainability has become a core driving factor in consumers' purchasing decisions and ...
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Temporary Test Blog Advertising
AdMiration feature: Waitrose’s “The Perfect Gift"
November 20, 2025
For this week’s AdMiration feature, we looked at consumer response to Waitrose’s 60 second version of “The Perfect Gift," a romcom movie-style trailer for their official four minute long Christmas ad ...
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Temporary Test Blog
Market basket analysis explained: How retailers like Walmart and Target use it to boost sales
November 19, 2025
In modern retail, every transaction tells a story — not just about what customers buy, but why. Market basket analysis helps retailers uncover these hidden relationships between products, turning ...
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Temporary Test Blog
What is a descriptive study? Definition, design and examples
November 18, 2025
Every good research study starts with clarity. Once you know what is happening, then you can begin to understand why it’s happening. Descriptive studies deliver that clarity. Think of them as the ...
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Temporary Test Blog Brand
The best brand monitoring platforms for modern marketers
November 17, 2025
In 1992, brands had many fewer ways to reach audiences, and audiences didn’t have as many ways to recommend or criticize brands. Things were simpler for marketers, but at the same time, it was more ...
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Temporary Test Blog Advertising
AdMiration feature: L.L.Bean’s “Invited to the Holidays Since 1912"
November 13, 2025
For this week’s AdMiration feature, we looked at consumer response to L.L.Bean’s “Invited to the Holidays Since 1912" ad, released just ahead of the holidays as part of their 2025 Christmas campaign. ...
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Temporary Test Blog Advertising
Influencer-led vs. brand-led content: What’s working in advertising today?
November 12, 2025
Advertising today has many paths it can go down. One of the bigger questions right now is whether to run a brand-led creator campaign or partner with influencers for your next initiative. On one ...
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Temporary Test Blog Innovation
From freezer to fork: What consumers really want in ready-to-eat meals
November 11, 2025
Convenience often wins these days — and few products deliver it quite like single-serve, ready-to-eat frozen meals. These meals offer a quick solution when you don’t have time or energy to cook. They ...
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